Jeffrey Phillips, over at his Innovate on Purpose Blog, has a great post today that echoes something you have heard from me very often...commitment to innovation equals successful innovation.

As a side note, Jeffrey's organization, OVO Innovation, is an exhibitor at the 2008 PDMA International Conference...which is only 31 days away...and will soon have it's early bird registration expire (08/22)...and can be had at a 20% discount if you use my Media Partner priority code of MP08IC during registration.